On Wednesday 18th January, our good friend Jodie Greenwood from Wedge Collective delivered a skills workshop as part of the PLACED Academy programme on graphic design. Jodie shared the journey she had taken, from academia to setting up her own highly successful creative agency, with an honest account of the highs and lows of early days in a career. Jodie also shared some of her work for diverse clients from across the UK, from sports to fashion and the built environment. Finally, Jodie talked through how she approaches a commission and the design process, giving our participants an insight into how the brands we all recognise are developed.

Our participants were then split into smaller groups to take on their own branding challenges. Jodie had created a range of design briefs which mimicked those she may receive herself. Groups had to work out what the client wanted, what information was missing, and create a mind map of their initial thoughts. They then sketched a range of ideas before settling on their preferred one to develop in more detail. Each group presented their ideas, and received feedback from Jodie.

The session was a great example of how transferable the design process is – whether designing a logo or a building. The group created some wonderful, creative designs in a very short period. Massive thanks to Jodie and the Wedge team for sharing their expertise with our young people.

Academy evening session – careers evening

On Wednesday 23rd November, we held a Careers Evening for our PLACED Academy cohort, alumni, and parents at the ARUP offices in Liverpool. A panel of built environment industry professionals from different sectors gave inspiring and informative presentations speaking about their job role, what they love about it, how they got there, and their career highlights. Each panellist had different expertise and experiences that were very valuable and insightful for our audience.

Our first speaker was Ian Ford, an associate town planner at ARUP. Ian told us about his role, describing the ways in which planning helps communities, companies, and politicians to decide the best way of using land and buildings. He explained that planning includes considering accessibility, protecting areas, and managing projects within public, private and non-governmental sectors. Ian studied Geography at the University of Liverpool, working with different practices along the way, one of his career highlights was working on the Cavern Quarter and Williamson Square developments.

Anna Davies presented her journey from the traditional university route into architecture, to her current role as an architect and director at David Miller Architects (DMA). Anna showed the cohort the different types of practices you can work in, ranging from small to multi-disciplinary practices, and you school consider which one is right for you. DMA is a medium sized practice with 30 people in the team across two offices. Anna’s daily duties include working on projects, finding new business, collaborating, and mentoring, working with famous brands such as Stella McCartney.

Jonathan Lowe then told us about his journey to become a director and surveyor at Avison Young. Jonathan explained the role of a surveyor, explaining that they shape the way we live through construction, infrastructure, property, and land through “the property life cycle”. Jonathan deals with different property types, carries out inspections, measurements, site visits and advises clients. His career trajectory in the built environment was perhaps different to the other panellists as he studied economics at university, then decided to apply to real estate firm Avison Young, where he gained his masters in commercial property management at LJMU, qualifying as a chartered surveyor. His career highlights include briefing MPs at the Houses of Parliament and advising Stena Line to buy 200 acres! He finished his presentation with some information about degree apprenticeships and advised the young people that they should “be yourself, there is only one you”.

Danny Marsh then continued, talking to the cohort about his journey to become a landscape architect at Planit-IE. Danny told us that with his job role, he has travelled and worked in many places across the globe. He has family who live abroad, which is where his passions began for landscape architecture, he loves to return to these places for inspiration and to examine how his designs are being interacted with and how they’ve changed the landscape. Danny enjoys incorporating local heritage and historic features within his designs, he also enjoys site visits and working across different teams to work collaboratively through sketching, programming, and meetings.

Discussing his work as an urban designer for Maccreanor Lavington in Rotterdam, Mark Leitner-Murphy told us about the importance of researching your potential career route through resources online, something he did before deciding his degree at the University of Sheffield. Mark told us about the different design processes and disciplines within urban design such as, research, engagement, landscape, and public realm, the sector involves different ways of thinking and bespoke responses within a dynamic industry, across different scales. Mark enjoyed working on the Complex City project in London.

Alice Gallareto is an urban designer with experience in transport planning at Mott Macdonald. Alice’s experience is broad, from studying architecture in Torino to follow on with a masters in planning, working with Birmingham City Council as part of an ERASMUS and then becoming a graduate network planner at Flixbus in Berlin. Alice returned to Birmingham in 2016 and finally relocated to Liverpool in 2020 to work with Mott Macdonald. Her favourite scale of transport planning is streets and spaces, to focus on roads and streets to make them better, safer environments.

Our last speaker was Mathew Giles who is an architect and director at MGMA, an independent architecture studio based in Liverpool. Mathew explained how MGMA was founded by himself and fellow architect Matthew Ashton. Both were in the same year at university and had turbulent journeys, eventually becoming good friends, graduating, and starting up their own practice during a recession. Mathew explained that although there were different circumstances during both of their degrees, him and Matthew were able to complete their qualifications, a good example to our Academy cohort and alumni that the traditional route and expectation is not always the only way to achieve what you set out to do. MGMA is a thriving practice, they engage in different heritage projects such as Cannington Shaw Bottle Shop and more recently, the Liverpool Playhouse theatre. MGMA’s office is in the iconic Oriel Chambers building in Liverpool which was the first building to feature a metal framed glass curtain wall – something that has become a defining feature of skyscrapers!

After our excelling panel of speakers, we held a Q&A session where our cohort asked some important questions about career routes, volunteering, and how to make a step in the direction of becoming a built environment professional. The Q&A session concluded successfully with some of our cohort establishing some professional connections and contacts amongst our panel of industry experts. Some of the advice given was that it is favourable that the cohort are part of the PLACED Academy as it would look great for employers and increase their chances in the future and at university. As part of the PLACED Academy Alumni, they will continue to have access to resources within the built environment field.

There was plenty of positive feedback from all on our Careers Evening and many people commended how diverse the panel was and how interesting and insightful the presentations were. Many thanks to Ian Ford and ARUP for allowing PLACED to use their offices for this event and for our sponsors who took the time to come and talk to our Academy cohort.

Regenerating dockside – part 2!

On Saturday 12th November, we held our third monthly design workshop for our cohort of young people. This was a continuation of the October session, again working alongside our Gold Sponsors Arup and Planit-IE on their joint project that will regenerate Dockside at Liverpool Waterfront.

We started the day with a quick 20-minute group modelling activity. This involved two competing groups producing quick cardboard models of structures that would carry as many team members off the ground as possible. Both teams did very well, considering structural stability as they improved their ability to work well in a team by delegating tasks to each team member, working quickly and forward-planning.

Participants were then placed into smaller groups, based on their interest towards each of the design team’s priority themes introduced last month – heritage, nature, leisure/culture, and productivity. Several small tasks followed, including creating mind maps of words and sketches based around each theme, using drawing to imagine places and buildings this theme could relate to, and listening to a short presentation that showcased images for inspiration.

After lunch, we introduced the design brief. Similarly to our previous workshop, participants were asked to consider the places, interventions and buildings that would encourage them to visit the regenerated Dockside site as young people. The groups were asked to concentrate on their chosen theme, designing a specific building or place to be communicated through 3D-modelling using craft materials.

Their fantastic ideas included a natural landscape with a greenhouse for butterflies and exotic plants, alongside lakes and a café with views out towards the waterfront. Another involved reinstating one of the docks, refurbishing the clock tower and mooring a large boat containing an integrated restaurant. Each model showed a lot of skill and attention to detail.

We would like to thank Ian Ford and Eleanor Boyce from ARUP, and Chris Hall and Jonathan Helm from Planit-IE for helping to deliver the session. We would also like to thank our Ambassadors, Chris Aitken-Smith and Isabel Daykin for their support on the night.